Tuesday, November 8, 2011

rome wasn't built in a day


Have you ever read Moby Dick? I did for school. Was not a fan. Was a little slow for my little attention span. Wish I had the cliff notes. Today, however, I can share with you the cliff notes version of a recent job search event I went to. 

The Advertising Women of NY, or AWNY, is a local, professional association that has brought tremendous value to my life. The association has a career development arm that offered an event this month that focused on digital job searching. [would have been cool if they really took on the digital theme and streamed the event online] 

I saved my job search shekels and $35 later was registered for the two hour event. Half hour was spent networking and an hour listening to a panel talk about online job searching. Pammy Brooks from 24/7 Real Media (moderator), Rochelle Geller from Rochelle Geller Associates, MaryAlice Almendinger from Google, and Virginia Hanchar from Mediacom composed the expert panel. Here's what the ladies had to share about online job searching:

PB - 24/7 Real Media

  • LinkeIn is a game changer.

RG - Rochelle Geller Associates

  • LinkedIn is a great resource to use when romancing a company.
  • Just because LinkedIn is available and convenient is not a reason to present an informal or unprofessional side.
  • Right now hiring managers are looking for big picture thinkers and in the weeds workers.
  • When delivering the experience of you, consider your intuitive and empathic sense of self. 

VH - Mediacom
  • Aim for positively assertive when following up on a job interview. 
  • Researching a company gives a candidate competence and confidence. 
  • Take the time (or money) to have a complete online profile created to represent you. 
  • Don't underestimate your relationships with people. It's like managing an PR campaign for yourself.

MA - Google

  • When Google gets a resume, a real person reviews it. 
  • Aim to make all your communications powerful and valuable. 
  • Don't apply for multiple positions at one company at one time. 
  • We use key words to create boolean searches for qualified candidates. 
  • Google looks for four things in a candidate: experience, cognitive ability, leadership in your professional or personal life, and "Googliness".
  • A candidate will be considered questionable if we see inconsistencies across resumes and online profiles.