Wednesday, April 21, 2010

let's pick the low hanging fruit

It's QR time. What's that you say? You don't have your QR code on you? Oh right, you just left it in your other bag. OR maybe you don't HAVE a QR code. Sans or con code, its arrived on the shores of America and YOU could use one. What am I talking about? I am talking about a two-dimensional bar code that was created in Japan. The "Quick Response" code captures information in a cryptic looking image so that it can be shared, mobile, and referenced quickly and easily. What we are talking about here is the image on the left. How it works is by taking your URL, maybe your LinkedIn profile or your online portfolio www, and using a free QR site to generate this image for you. That's all you need.

How are these codes used? Business cards. Hear me out. Yes you are looking for a job but you can still have business cards. There are a couple of companies out there that offer these business cards for free. [Note, they drop their brand name in small point on the back of the cards.] The QR idea being, add your customized QR code to your business card and the next time you are at a networking function, forget your portfolio, it's on your card! Some smart phones, like the Google Android, use the camera to scan and reference the image. Alternatively, people like recruiters also have personal scanners that allow them to quickly reference these codes that can point to vast amounts of data.

The only Q I have for U is - will you try it? Let me know!

No comments:

Post a Comment